Tools & Tactics

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Tips from the Experts

Posted by on 11:18 pm in Tools & Tactics | 0 comments

Tips from the Experts

    Successful exporting countries generally have high GDP per capita and a standard of living to match. Wages are high and people enjoy good health and education and can afford the luxuries of life – modern cars, nice houses, overseas holidays, leisure goods and other comforts. So, exporting matters, and this is where the Go Global conference comes in. Dubbed ‘the exporters’ conference’, the single-day event, held in late September 2017, featured a panel of experts offering their insights in a programme heavy on real exporters...

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Girl Power

Posted by on 11:06 pm in Tools & Tactics | 0 comments

Girl Power

    Why are so many women choosing to turn their back on traditional careers to start their own business When you think of an entrepreneur most people think of Mark Zuckerberg, Elon Musk or Richard Branson. But the start-up landscape is changing and business is no longer the ‘boys’ club’ it once was. Research from Start-Up Muster shows that one of the fastest growing demographics in the start-up space is women aged 35 – 55, with women registering businesses at three times the rate of men as they search for more flexibility,...

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Six Last Minute Tips

Posted by on 10:17 pm in Tools & Tactics | 0 comments

Six Last Minute Tips

    The financial year for New Zealand businesses finishes on the 31st of March and can be a stressful time for many business owners. Research has shown that many owners will be pulling all-nighters and missing out on time with friends and family in order to complete their compliance obligations. MYOB national sales manager and chartered accountant, Scott Gardiner, says that it is easy for small business owners to leave their end of financial year obligations to the last minute. “Often SMEs become so focussed on day to day...

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Five Tips to Avoid a Cash Flow Hangover

Posted by on 10:11 pm in Tools & Tactics | 0 comments

Obviously the Christmas-New Year break is a wonderful time of the year, but when it comes to cash flow in the New Year, seasonal cheer can turn into a nasty hangover if businesses are not prepared. Accounting software provider MYOB has five simple tips for avoiding the cash flow crash that will help mitigate the impacts of business seasonality. 1. Make hay while the sun shines “During peak times, we see countless businesses crammed full of customers and people lined out the door waiting to be served. A lot of small businesses get very busy...

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New Year, New You – But for How Long?

Posted by on 10:03 pm in Tools & Tactics | 0 comments

New Year, New You – But for How Long?

    Each New Year seems to offer complimentary motivation for change. The trick is making the most of this ‘free energy’ by forging positive behaviours before it wanes. Think of your NY resolution as the cake and goal setting the ingredients – winging it might turn out alright on occasion, but having the right ingredients increases your chances exponentially. Here are some goal-setting ideas for when it comes to tackling the two most common resolutions: Health and wellbeing Stand up It’s really that easy. There are proven benefits...

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Market Shaping

Posted by on 10:49 pm in Tools & Tactics | 0 comments

Market Shaping

    Companies need to shape, not predict, the market. Instead of just gradually improving or creating new products and services, businesses now need to look at everything that impacts on what they make and how it is used – and shape that wider ecosystem.  Nearly always, this will involve collaborating with other firms and players – sometimes even with competitors. It’s called “market-shaping” or “market innovation”. New Zealand firms seem to have the fundamentals of what it takes to shape markets, but very few are doing it –...

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Seven Simple Rules for Finding Success in Australia

Posted by on 10:42 pm in Tools & Tactics | 0 comments

Seven Simple Rules for Finding Success in Australia

    What do you get when you blend the insights of a digital entrepreneur with the discipline of traditional marketing? You get a company called Aamplify, a darling of marketing across Australasia. By any measure, the meteoric rise of Aamplify over four years in New Zealand and Australian markets has been a success. Now employing 25 people in Auckland, Sydney, and Melbourne, Aamplify could be truly said to understand the psyche of the new economy more than most marketing companies. So how did Aamplify manage to capture the...

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Seven Keys to Start-Up Success

Posted by on 10:03 pm in Tools & Tactics | 0 comments

Seven Keys to Start-Up Success

    Owning your business is so exciting, you have the opportunity to make your own path, embrace your creative freedom and build something uniquely yours. Statistics say that up to 90 percent of businesses fail, but you can dramatically improve those odds by following the right steps and paying attention to the details that others overlook. Peace Mitchell, co-founder of The Women’s Business School, gives her top tips to get a business off to the best possible start. 1. Plan for success Businesses that have a business plan, that they...

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12 Daily Habits of Exceptional Leaders

Posted by on 9:58 pm in Tools & Tactics | 0 comments

12 Daily Habits of Exceptional Leaders

    Great leadership is indeed a difficult thing to pin down and understand. You know a great leader when you’re working for one, but even they can have a hard time explaining the specifics of what they do that makes their leadership so effective. Great leadership is dynamic; it melds a variety of unique skills into an integrated whole. Great leadership is also founded in good habits. What follows are the essential habits that exceptional leaders rely on every day. Give them a try and see where they take your leadership skills. 1....

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Five Ways to Improve Employee Morale

Posted by on 9:53 pm in Tools & Tactics | 0 comments

Five Ways to Improve Employee Morale

    Motivation cannot be imposed from outside, like a rule! It comes from inside and, as such, to raise motivation levels among employees, the workplace needs to offer something that connects to the personal needs of individuals. This simple reality is surprisingly poorly understood by many organisations, which often tackle the problem of poor engagement and motivation levels by looking in the wrong places. Low motivation levels have become more acute, with the latest studies on employee engagement indicating that millennial...

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